More gains from what's overlooked.
The search-marketing read most accounts never get. Addy is the AI-powered system with expert methodology built in.
What our users say
“Addy has been immensely important for our go-to-market strategy at Property Looker by enabling us to run hundreds of simultaneous campaigns at local levels across the UK at the same time without needing an agency.”
“It's brilliant - slick easy to digest report, full of valuable insights and I didn't feel daunted.”
“Addy has surprised me in how useful it can be. It pulls out all the keywords searches and creates rationale around the data, setting a clear comparison between options. It streamlines keyword research, brilliant!”
Case study
Property Looker built an evidence base from day one.
- £10,530
- Total ad spend testing four directions for the business
- £35
- Cost per exclusive surveyor enquiry by the second month of running
- £12
- Industry estimate per shared aggregator lead, sold to several firms. The owned enquiries above stay exclusive.
Addy ran the research and drafted the campaigns; Property Looker approved each move and chose where to invest next from the evidence. Their alternative was an agency retainer or a marketing hire.
Read the full case studyYour accounts
One read across everything you run.
Connect Google Ads, Search Console, and Bing Webmaster Tools. Addy reads paid and organic as one account, finding the clicks you're paying for that organic could earn and the SEO issues dragging Quality Score down.
Connect your accounts
- Google AdsConnect
- Search ConsoleConnect
- Bing WebmasterConnect
- MSMicrosoft AdsComing soon
Spot what's worth doing. Apply it in chat.
Insights surface the stories your data is telling. One click opens a chat that pulls the numbers, drafts the fix, and waits for your approval before anything ships.
Built by a Search Engine Marketing expert and active PPC consultant.
Connect your accounts and see the read for yourself.
Get startedHow Addy compares
Built for your business, with you in the loop.
Search platforms grow their own revenue. Addy grows yours.
The whole account
Reads every campaign, query, asset, and the site itself. Paid and organic in one view.
Specialist method
Search-marketing frameworks built into the tooling: keyword work, audits, campaign builds.
On your side
Geared to your outcomes, with no incentive to grow your spend.
You make the call
Every change drafted with the reasoning, applied after your sign-off.
Compared to
Each of these runs some version of a workflow. Addy's is built for search, kept current as the platforms change, and shows its reasoning, with the final call always yours.
PPC dashboards
Often pipe through the platform's spend-up recommendations for one-click apply.
AI-native ad tools
Increasingly sold as fully autonomous: the agent decides and changes your account on its own, so you review the work after the fact. Often single-channel, with no compliance or brand guardrails built in.
Generic AI assistant
You assemble and maintain the setup yourself: saved projects, prompts, uploaded files. The upkeep is yours, and the model itself runs months behind on Google Ads, SEO, and platform changes.
Ad platform's own AI
Sees only its own slice of the account. Geared to grow your spend on the platform.
Why doesn't Addy just run on its own?
A fully autonomous agent decides and acts, then tells you what it did. Addy surfaces what's worth doing, shows the reasoning, and waits for your approval before anything reaches your account. You keep the speed of always knowing your next move, without handing over the keys to your budget and your brand.
Your data is yours.
Encrypted in transit and at rest. Held only to answer your questions on your own account. AI governance modelled on ISO/IEC 42001 controls.
Audit, analysis, report, and the next moves recommended in a single response.
Connect Google Ads and Search Console. Every change waits for your sign-off. From £50/month, cancel anytime.
Or take the whole codebase.
The complete codebase, the AI orchestration pipeline, and the search-marketing method a general model can't reproduce. Run it under your own brand.
Custom scope and pricing, agreed on a call.